Amazon's ad-supported streaming service, Freevee, is set to offer over 100 Prime Video Originals for free.
Amazon Prime members will have access to these TV shows and films from May 26.
Amazon's move towards free streaming of its Prime Video Originals highlights the shift in premium streaming services' strategies.
Amazon is a streaming video service that offers premium movies and TV shows, including Originals, and free ad-supported (FAST) channels.
Amazon's decision to add new Amazon Originals movies and TV series every month, the company aims to offer viewers a vast selection of content to watch.
Amazon has rebranded the Freevee Originals FAST channel as Amazon Originals.
Amazon Prime members will have access to over 100 Amazon Originals for free on Freevee.
While Amazon Originals will be available for free on Freevee, the company has announced that the Originals will remain available for ad-free viewing.